Identify your higher calling in order to become a BRAND


We all post everything and anything on social media but that only creates confusion in the eyes of your audience.  To become a SUPER BRAND in the post social media era you really need to identify your higher calling and then reverse engineer it. Watch this video as I explain HOW.

How buying behavior has changed over the past 25 years


eCommerce is not a new word, it’s been around since the early days of the internet some 25 years back.  But what “has” changed in more recent years is the power shift towards the individual and the rise of the MEconomy. “Purposeful” relationships is making a comeback, on the spot eCommerce  is in demand and Continue reading “How buying behavior has changed over the past 25 years”

What makes you better than everyone else?


People invest in WINNERS so give your visitors the assurance that you ARE ONE by demonstrating credibility and legitimacy of your operation.  This is called “identity building” where you are communicating “self-worth”. There are too many fakes, scams, crooks, and con artists out there so your number one goal on your company page is toContinue reading “What makes you better than everyone else?”